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Smart Solutions for Savvy Parents

Founded in 2015 by a husband and wife team, RubyRoo Baby creates smart solutions for savvy parents.

In 2016, RubyRoo Baby expanded beyond their best-selling line of silicone teething necklaces to offer All About Me: A Little Book of Love and Adventure. Available in Woodland and Floral themes, this new heirloom-quality baby memory book stands out not just for its 48-pages of beautiful designs covering birth through age 5, but for being the only baby book available to be inclusive of all families.

Finding that the design of most baby journals excluded many families, RubyRoo Baby wanted to create something that truly embraced the belief that love makes a family. Through carefully selected captions, text, and design, RubyRoo Baby created a baby journal that works not just for traditional families, but also for families who adopt, LGBTQ families, homebirth families, and single-parent families. All About Me: A Little Book of Love and Adventure is also the only baby book that includes both Christian and Jewish holidays, with a unique design that allows families to remove the holidays they do not celebrate.

1% to Charity

RubyRoo Baby donates 1% of profits to charity. Each year we support a charity dedicated to improving the lives of parents and babies: in 2016, we will donate 1% of our profits to March of Dimes, which funds lifesaving research and programs and works to end premature birth, birth defects and infant mortality.

In 2015 we supported Every Mother Counts.